Romance Scam Prevention Day

Idea

Who better to teach about spotting scams than a scammer herself? Let’s use Anna Delvey’s expertise to help Tinder users recognize the red flags to watch out for on dating apps.

Client

Tinder

 

Catching Snakes

The campaign didn’t end there. We also partnered with Love Island reality star and professional snake wrangler, Rob Raushe. Decked out in Tinder pink overalls, Rob showed that snakes aren’t the only ones who need wrangling. And after the community went nuts for those overalls, we made sure to send Rob a few extra custom pairs.